A seasoned Healthcare Technology Management and Imaging marketing professional, Sharon Farley joined the 24×7 Magazine team in 2015. She became the publisher in 2016, and currently serves as president. Farley brings to the role 25 years of experience in advertising account management and marketing, along with proven success in digital and print advertising, as well as social media business development.
A magazine re-design, the addition of a webinar program, and a dedicated Imaging section were all the undertaking of Farley. Prior to joining 24×7 Magazine as publisher, Farley also had seven years’ experience with other HTM industry media companies.
Looking to 2018, Farley has taken on Medqor’s Imaging market brand, Axis Imaging News, formerly known as Imaging Economics. “We are excited to be bringing back the digital products of this extensive radiology brand, with a rich mailing list that includes radiologists, radiology department managers, and more,” said Farley.
“With the strength of our digital products and our data, 24×7 Magazine and Imaging Review are both able to offer their clients digital products that stand out in their respective marketplaces. Proving ROI is very easy to do with Medqor products,” Farley added.
A graduate in communications and business from the State University of New York at Buffalo, Farley is committed to ensuring that 24×7 Magazine remains the highest respected publication in the HTM market going into its 22nd year and beyond
Since 2016, veteran healthcare technology management journalist Keri Forsythe-Stephens has steered the editorial of 24×7 Magazine. Prior to joining 24×7 Magazine as chief editor, Forsythe-Stephens served as managing editor of two industry publications, and led the former magazine to several American Society of Business Publication Editors awards. She also won the top feature writing award in the nation for an article she wrote about detecting breast cancer in men. A graduate in communications from Messiah College, Forsythe-Stephens is committed to ensuring that 24×7 Magazine remains the No.1 publication in the HTM sector—as it has for the past 21 years.
“24×7 Magazine is the undisputed industry leader,” says Forsythe-Stephens. “Not only do we offer biomeds and clinical engineers groundbreaking product and company news, advice from industry leaders, and in-depth feature articles, 24×7 Magazine hosts webinars with top speakers in the HTM field.”
Much of 24×7 Magazine’s success is attributable to the magazine’s stellar advisory board, Forsythe-Stephens says. “Our board encompasses the best and the brightest in the healthcare technology management field,” she adds. “In addition to helping 24×7 Magazine plan its editorial calendar, board members regularly contribute bylined articles, serve as interview subjects, and fact-check content for us.” Such collaboration ensures 24×7 Magazine stays abreast of all the changes affecting the HTM industry.
“Keeping HTM professionals in-the-know is something 24×7 Magazine has done well for more than two decades,” Forsythe-Stephens says, “and it’s something we’ll continue doing in the coming years.” Key topics covered in 2017 included Joint Commission regulatory updates, education, battery management, HTM/IT integration, cybersecurity, and 24×7 Magazine’s annual Salary Survey—and 2018 promises to bring even more exciting editorial to its valued audience.
“Our readers are at the forefront of patient care—purchasing and maintaining equipment that has life-saving implications,” Forsythe-Stephens says, “and 24×7 Magazine will continue to support the clinical engineering community by providing fresh and cutting-edge editorial